Itty Bitty Ballers
How do you make a complex message with tons of RTB's and proof points entertaining and highly watchable? Tiny little figurines of course.
This campaign spawned the "Go Daddy Curse", which became a whole thing and is still talked about by Raptors fans years later. Oops! 🤷♂️🤷♂️🤷♂️
Awards: Marketing Awards: Silver x2 | Applied Arts x 3 | ADCC - Silver
![](https://cdn.myportfolio.com/95ae0178-18ce-49c1-b9f4-c3492c997808/b0523e6b-8bfd-4c38-9016-b470236b7edb_rw_1920.jpg?h=46aabcc53eb22ff3dce9934b92137c52)
![](https://cdn.myportfolio.com/95ae0178-18ce-49c1-b9f4-c3492c997808/2b4b434f-d666-43e9-a81a-11706b775505_rw_600.png?h=d9ae0f58aa782c917d51cb55503d353b)
![](https://cdn.myportfolio.com/95ae0178-18ce-49c1-b9f4-c3492c997808/6dfd3354-d90f-4559-a273-042d059c73a1_rw_600.png?h=508580d465fbde123ef0422e666f7ed9)
![](https://cdn.myportfolio.com/95ae0178-18ce-49c1-b9f4-c3492c997808/84c299f6-7d1c-4f3d-8a60-0a7511e47ec0_rw_600.png?h=568a554592d4c600a16a68ddd091131a)
![](https://cdn.myportfolio.com/95ae0178-18ce-49c1-b9f4-c3492c997808/d70fa032-a989-40f1-9b7b-b8ce489d57e2_rw_600.png?h=5affb330618610144dd1c2a999029b8a)
CASE STUDY